Trusted Around the Globe
Powering Global Programmatic Innovation.
We partner with companies from around the world to deliver cutting edge solutions for advertising's most challenging problems.
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Rooted in innovation, we partner with companies around the world to build the future.
We’ve led the charge on various industry innovations including IP‑Based Targeting, Programmatic DOOH, and the first GDPR‑Compliant Buying Platform.
Data Marketplace
Advertisers can now leverage Platform161 verified data as well as onboard their own unique data to increase campaign targeting capabilities.
Performance-Driven AI
Our proprietary trading platform allows for automated decision logic which continually evolves for greater campaign performance.
More Than Just Technology
We're a Close Team of Experts
At Platform 161 we understand that a tool is only as good as the hands that wield it. Our programmatic experts are here to help you achieve your goals in campaign performance, programmatic innovation, and acquisition strategy.Our Channels
Deliver Your Message Globally
- Desktop & Mobile
- Audio & Video
- CTV & DOOH
- Native
Latest Blog and Press Items
Press
Surviving the pandemic as a Smart SaaS DSP
Platform161’s CEO Marco Kloots was recently interviewed by Startup.info’s Kossi ADZO about the journey of Platform161, becoming a part of Verve Group, and innovating through the pandemic. Click on the button below to read more about how we survived the pandemic as a Smart SaaS DSP.
Blog
Leading DSP Platform161 acquired by Media and Games Invest (MGI)
We are excited to share that we have become part of the Media and Games Invest (MGI) group. Having invested in the likes of Verve, PubNative, Applift, ReachHero and Gamigo AG, MGI has gained a strong market position.Press
Media and Games Invest acquires programmatic advertising specialist Platform 161
We are excited to share that we have become part of the Media and Games Invest (MGI) group. Having invested in the likes of Verve, PubNative, Applift, ReachHero and Gamigo AG, MGI has gained a strong market position in the games and mobile advertising sector. Click on the button below to read the press release.