Advertising is only relevant when shown to the right audience. Third-party data has come with a lot of issues related to transparency and quality. We have seen advertisers struggle with all these issues. For that reason, Platform161 has created an unique approach and created a unique data marketplace. Our data and segmentation are managed by us and our data marketplace is not resold inventory. All our data is collected and verified by Platform161 and offers unique, non-advertising based segments. Download the product sheet to read more about our Data Marketplace.
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