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CONSULTANCY & PARTNERSHIP

Forging the future of programmatic

Our Services

Rooted in innovation, we partner with companies around the world to build the future.

We’ve led the charge on various industry innovations including IP‑Based Targeting, Programmatic DOOH, and the first GDPR‑Compliant Buying Platform.

Our Key Features

The Ultimate Programmatic Stack

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Data Marketplace
Advertisers can now leverage Platform161 verified data as well as onboard their own unique data to increase campaign targeting capabilities.

Performance-Driven AI
Our proprietary trading platform allows for automated decision logic which continually evolves for greater campaign performance.

More Than Just Technology

We're a close team of experts.

At Platform 161 we understand that a tool is only as good as the hands that wield it. Our programmatic experts are here to help you achieve your goals in campaign performance, programmatic innovation, and acquisition strategy.

OUR CHANNELS

Deliver your message globally

  • Desktop & Mobile
  • Audio & Video
  • CTV & DOOH
  • Native
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Latest Blog and Press Items

Press

Surviving the pandemic as a Smart SaaS DSP

Platform161's CEO Marco Kloots was recently interviewed by Startup.info's Kossi ADZO about the journey of Platform161, becoming a part of Verve Group, and innovating through the pandemic.
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Blog

Leading DSP Platform161 acquired by Media and Games Invest (MGI)

We are excited to share that we have become part of the Media and Games Invest (MGI) group. Having invested in the likes of Verve, PubNative, Applift, ReachHero and Gamigo AG, MGI has gained a strong market position.
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Press

Platform161 has been ranked #1 DSP in Emerce100 in the Netherlands.

Emerce100 is a yearly special edition in which hundreds of companies are rated by the industry. We have been given the highest rating on knowledge, quality-price ratio, trust, and flexibility by the industry.
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